
An immersive stage for Microsoft innovations
Client
Microsoft Corporation
Project Name
Microsoft Envisioning Centers
Size
Average 1200 sq. ft.
Partners
Ravenswood Studio and various architecture firms and media integrators
Services
Creative Strategy, Environmental Design, Graphics Design, Lighting Design, Interactive Development, and Implementation Oversight
Microsoft Envisioning Centers are located throughout the world to present new products and technologies to Microsoft customers. Luci Creative and Ravenswood Studio partner to create permanent presentation stages, averaging 1,200 square-feet, that are custom-designed and built for each unique location. They contain complex lighting systems and multi-touch projection surfaces integrated into the stage vignettes, representing home, vertical office, and mobile environments. We create these interactive branded environments with integrated presentation technologies that allow speakers to control lighting, sound, and presentations via a single touch point. A set of risers with comfortable conference chairs for the audience, complete the immersive experience.
Luci Creative has completed centers in the following cities: Charlotte, NC | Sao Paolo, Brazil | Waltham, MA | Atlanta, GA | Dallas, TX | Boston, MA | Detroit, MI | New York City, NY | Chicago, IL | Minneapolis, MN | Reston, VA | Redmond, WA | Mountain View, CA | Philadelphia, PA | St. Louis, MOs, MO